Job Description

Join Siigo and help transform the way thousands of companies operate with technology.\nAt Siigo we are looking for a Performance Marketing Analyst to join our team and take innovation to the next level. If you are passionate about challenges, this is the place where you can make a difference.\n\nYour challenges: \nYou meet acquisition goals in Mexico, ensuring lead volume and efficiency in CPL through continuous monitoring and optimization.\nYou co-lead the comprehensive Performance strategy, articulating Paid, SEO and Inbound under a unified vision of funnel and growth.\nYou promote a culture of data-based optimization, implementing constant analysis and testing to maximize results.\nYou align the communication and performance, guaranteeing brand coherence while prioritizing the impact on demand generation.\nYou will co-lead, together with the Paid Media, SEO and Inbound cells, the planning, execution and optimization of campaigns aimed at demand generation, conversion and sustainable growth, also providing strategic support to the Communications team to guarantee the coherence of the message and the correct adaptation of the campaigns to a results approach, connecting strategy, execution and data to ensure a measurable impact on lead generation and efficiency of the investment.\n\nWhat do we need from you?\nYou are a professional graduated in careers related to Social Communication, Marketing, Advertising, Business Administration or similar.\nYou have a minimum of 3 years of experience in digital marketing and performance, managing demand generation and lead acquisition campaigns.\nYou have knowledge in analysis of performance metrics (CPL, conversion, lead volume) and optimization of data-based campaigns. \nIt is a Plus if you have carried out automation processes in Hubspot.\n\nWhat we offer:\nRemote work.\nA team that is committed to learning and real growth.\nAn environment where innovation and collaboration are everyday.\nBenefits that really make a difference.\n\nWe propose: \nBe part of a company that transforms your life by promoting a culture of excellence, based on a purpose, values and skills, which is our essence and differentiates us from the other companies.\nEnjoy a Benefits, Wellbeing and Balance Plan, which integrates our life inside and outside the company, creating experiences of happiness for everyone (collaborators and family).\nInterest and support in your continuous learning, professional and personal growth.\nHave fun doing what you like and achieve incredible results.\nBe yourself and live in an inclusive and diverse work environment.\n\nAt Siigo, we value the unique experiences and perspectives of each person. We believe that everyone has something valuable to contribute and we are excited to meet those who would like to contribute to our team. If you are passionate about growing and making a difference in an inclusive environment, we want to meet you!"