Job Description

Community Manager with experience in the strategic management of digital communities, content creation and administration of CRM platforms and marketing automation. Specialized in connecting communication on social networks with sales funnels, customer service and data analysis to improve conversion and loyalty.\nI have experience in managing tools such as HubSpot, Clientify, Connectif, among other platforms oriented to CRM, email marketing and automation, integrating them with social networks to optimize campaigns, segment audiences and measure results in real time.\nKey Competencies\nManagement and growth of digital communities\nPlanning and scheduling of content\nMarketing automation and CRM\nMultichannel customer service\nAnalysis of metrics and KPIs\nEngagement and conversion strategies\nCopywriting for social networks and digital campaigns\nTools and Platforms\nHubSpot (CRM, automations, email marketing, reporting)\nClientify (lead management, pipelines and campaigns)\nConnectif (automation, segmentation and customer journey)\nMeta Business Suite\nHootsuite / Buffer / Metricool\nMailchimp / ActiveCampaign\nCanva / Adobe Creative Suite (basic/intermediate)\nGoogle Analytics and Data Studio\nMain Functions\nComprehensive management of social networks (content, interaction and monitoring)\nIntegration of social networks with CRM and sales funnels\nAutomation of responses, campaigns and lead tracking\nAudience segmentation and personalization of messages\nPerformance reports and optimization of digital strategies",