Job Description

The Commercial Executive will be responsible for managing commercial opportunities generated by digital marketing and automated systems, carrying out timely follow-up on prospects with the aim of converting them into active clients.

1. Prospect Management

Contact assigned prospects through the CRM from digital campaigns.
Make the first commercial contact by phone call or WhatsApp.
Identify customer needs and validate requirements for contracting the service or product offered.
Correctly record prospect information in the CRM.

2. Sales Management

Present the products or services offered by the company in a clear and professional manner.
Explain benefits, commercial conditions and hiring process.
Resolve doubts and manage commercial objections from clients.
Send business information or quotes when appropriate.
Advance opportunities through the sales funnel to closure.

3. Use of CRM

Record all commercial transactions carried out with prospects.
Update the status of each opportunity within the sales funnel.
Maintain records of conversations, agreements and customer follow-up.
Schedule reminders and upcoming procedures within the system.

4. Omnichannel Communication Management

Serve clients through phone calls and WhatsApp
Answer queries from automations, bots or artificial intelligence agents.
Maintain clear, professional communication aimed at closing the business.

5. Commercial Monitoring

Follow up with interested customers who have not yet made a purchasing decision.
Recontact prospects who did not respond on the first attempt.
Manage opportunities that were pending closure.

6. Activation Coordination

Confirm customer information to start the service or product activation process. (Signing of documents and collection of background information)
Coordinate with the corresponding areas the correct management of the sale made.
Inform the client about the next steps of the process.

7. Fulfillment of Goals

Meet the commercial goals defined by the company.
Efficiently manage the portfolio of assigned prospects.
Maintain orderly and results-oriented commercial management.",