Copywriting and Content Optimization Specialist for Amazon

March 20, 2026

No location

Full-time

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Job Description

Job Description
Looking for a copywriting specialist to create content that captivates, informs and persuades, aligned with the voice, tone and messaging of the brand on Amazon. The position requires experience in SEO, listing optimization and collaboration with different teams to ensure the quality and effectiveness of the content.
Responsibilities:
Create engaging, informative, and persuasive content by applying company and department practices and procedures.
Create SEO-optimized titles, bullet points, product descriptions, and brand copy.
Collaborate with the Data Analytics and Market Insights teams to identify top keywords and apply SEO best practices to content.
Align content with brand voice, tone, and messaging, considering Amazon's content limitations.
Work with Brand Managers, Content Managers, Graphic Designers and other team members to manage project status, assignments, content updates and resolution of challenges.
Use Asana for content requests, task management, and project oversight, ensuring clear timelines and quality control.
Audit and update product listings to ensure accuracy and optimization, including titles, bullet points, descriptions, prices and keywords.
Stay up to date on Amazon ranking algorithms, keyword optimization techniques, and content compliance guidelines.
Know Amazon policies, including Seller Central, Vendor Central, Style Guides, Category Specifics, and legal and compliance requirements, ensuring compliance with platform standards.
Identify inconsistencies and recommend solutions to the manager to ensure alignment with customer and company requirements.
Maintain or exceed performance standards established by the department.
Continually learn and apply department training content according to standards.
Perform other duties as assigned.
Requirements:
Two to three years of copywriting experience.
Mastery of persuasive writing and experience creating SEO content that connects with Amazon buyers and generates sales.
Understanding of department practices, procedures and specialized functions, applying good judgment to select methods and techniques to obtain solutions for assigned projects and clients.
Knowledge of eCommerce, SEO on Amazon and copywriting techniques for conversions.
Project management skills using tools such as Asana.
Verbal and written communication skills, with clarity and precision.
Proficiency in Microsoft Word, Excel, Google Sheets, Docs or similar software.
Advanced organizational skills and demonstrated ability to meet project deadlines.

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