Job Description

Job Description
We are seeking a Junior User Acquisition Specialist to support the execution and optimization of growth-oriented digital marketing campaigns. The selected person will participate in the entire user acquisition cycle, from campaign setup and creative experimentation to results analysis and performance optimization, collaborating with marketing, product and content teams in a dynamic, data-driven environment.
Responsibilities:
Support the daily management and optimization of user acquisition campaigns on platforms such as Meta, TikTok, Google and other advertising networks.
Collaborate in the creation and scaling of conversion funnels, ensuring proper implementation of tracking and data collection.
Prepare and coordinate testing of new ads, audiences and creative resources.
Monitor campaign performance using tools such as Voluum, Google Analytics 4 and internal dashboards.
Analyze performance metrics such as CPA, ROAS, retention and conversion to identify opportunities for improvement.
Maintain updated reports and dashboards monitoring campaign performance.
Collaborate with Content and Product teams to optimize landing pages and improve conversion rate through A/B testing.
Translate the results of data analysis into recommendations for the creation and optimization of new creative pieces.
Investigate new platforms, advertising formats and user acquisition opportunities.
Collaborate with representatives of advertising platforms and support the management of relationships with strategic partners.
Stay up to date on changes in algorithms, policies and functionalities of the main digital advertising platforms.
Requirements:
At least 1 year of experience in performance marketing, user acquisition or digital advertising.
Knowledge of advertising platforms such as Meta Ads, TikTok Ads, Google Ads or other similar ones.
Interest in performance marketing and digital product growth.
Ability to quickly learn new tools, platforms and technologies.
Good level of data analysis and use of spreadsheets, especially Excel.
Ability to interpret performance metrics and convert them into improvement actions.
Creative sensitivity to identify the elements that contribute to the success of an advertising campaign.
Organization, proactivity and ability to work in a dynamic results-oriented environment.
Good communication and teamwork skills.

Salary to receive
€37,000 - €47,000 / year