Job Description
Job Description
We are looking for a scriptwriter specialized in UGC content for social networks, focused on creating performance scripts for campaigns on platforms such as TikTok and Meta. The selected person will work on the ideation and optimization of conversion-oriented advertising messages in short video formats.
Responsibilities:
Write high-performance UGC scripts for social media campaigns.
Develop creative concepts, hooks and conversion-oriented video structures.
Collaborate with strategy, editing, creators and media buyers teams to improve performance.
Adapt messages based on performance data and A/B testing.
Contribute to the ideation of organic content for social networks when necessary.
Optimize narratives for short formats like TikTok and Reels.
Requirements:
Experience in writing scripts for social media content.
Specific experience in creating UGC scripts.
Knowledge of hooks, retention, rhythm and narrative on TikTok/Reels.
Persuasive writing skills with a natural and authentic tone.
Portfolio with examples of UGC or relevant social content.
Experience in social ads (valuable, not essential).
Salary to receive
To agree