Job Description
Job Description
Seeking a Brand Design Manager to work directly with the executive leadership team on brand strategy. The role involves championing design decisions, fostering creative and strategic alignment, and ensuring systems and work meet business needs and brand standards.
Responsibilities:
Work with executive leadership on brand strategy, presenting creative work and defending design decisions.
Build key frameworks for scale, quality and cohesion in Brand Design.
Drive creative and strategic alignment of the Brand Design team across all verticals.
Partner with senior design leadership to identify team challenges, foster visibility and alignment, and promote growth opportunities.
Maintain an innovative and customer-focused culture.
Foster alignment with key internal initiatives, consistent operations, manager training, and prioritization guidance.
Identify opportunities for strategic collaboration within Brand Design and with other design and marketing areas.
Cultivate clear lines of communication in cross-functional teams to drive projects and initiatives.
Manage, train and mentor senior design managers, ensuring their development as strategic leaders.
Demonstrate a strategic leadership voice, instilling confidence and raising team morale through clear communication.
Encourage experimentation and rapid ideation, integrating AI tools to accelerate brand creativity.
Supervise the execution and results of brand design, ensuring creative concepts aligned with the strategic vision.
Guide the creative vision and its connection to marketing objectives.
Plan and prioritize brand design, managing resources and risks with support from Creative Ops.
Continuously improve brand creativity to maintain high quality and consistency with design systems.
Identify when external creative partners are needed and manage their selection.
Set high, consistent standards that inspire experimentation and bold thinking.
Foster creative alignment between Design and GTM, participating in strategic planning and prioritization of opportunities.
Collaborate with Product Design, Message Design, and Creative Operations leadership to maximize operational efficiency.
Collaborate with marketing and design leaders to evolve the company's brand, voice and creative strategy.
Requirements:
12-15+ years of experience in visual and brand design, with a focus on branding and creative shaping across multiple marketing channels for high-growth B2B software companies or creative agencies.
Experience in people leadership (7-10 years) with a history of leading design teams, fostering an inclusive creative culture.
Bachelor's degree in Graphic Design, Interaction Design or related field.
Knowledge and experience in all aspects of design, systems, layout, typography, illustration, image creation, digital production and brand/event experiences.
Ability to connect the brand with product and customers, thinking strategically about the complete customer experience.
Sense of concept development, strategy, research, and problem solving in fast-paced, iterative environments.
Ability to simplify complex systems, ideas and strategies into key details that align with business needs and achieve executive buy-in.
Clear communicator, verbally and visually, able to give constructive feedback to the team.
Expert-level portfolio that displays taste, strategic and innovative thinking, and significant audience impact.
Proficiency in creative tools such as Figma, Photoshop, Illustrator, InDesign and Notion, with the ability to make technical recommendations.
Experience using AI tools in creative use cases and other areas of opportunity.
Salary to receive
$173,000 - $260,000 / year